Commercial Real Estate Brokers are some of the most frequent users of Drone Photography, but the real money is in being able design video and print publications for your work. Being focused on end users is the key to landing nice segments of business and referrals. Attached is a front and back design for a…
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A Year of Growth
It has been a good year for growth in my business. With the recent acquisition of the drone with the large DSLR full size censor, my photos are doing the selling for me. So happy to have passed my FAA license certification on the first try, and now I am legally able to charge for…
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Real Estate Marketing Videos
One of my latest videos produced for Master Planned Communities. Using a combination of video and still photography employing the "Ken Burns" effect, I have begun selling these to active realtors in the community. https://vimeo.com/228372764
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Business is exploding!
In sales, one has to create a need to successfully move product or services. Photographing many homes in this development, all of the agents request that I photograph the resort amenities. Why not photograph the area just once and supply photos and video to agents for an economical fee to market these homes? After selling…
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Live Broadcast – Creative Camera #5 – Creating Mood in Your Photography
Live Broadcast - Creative Camera #5 - Creating Mood in Your Photography PSH - LIVE - May 23, 2017 - 7 PM EASTERN JOIN OUR FREE LIVE BROADCAST Creating mood is what photography is all about. Anybody can take a shot with their own camera, but a photographer, like an artist, must create feeling with their imagery.…
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Get your Photo business back on track with this Blue Ocean Strategy
When I read W Chan Kim’s and Renee Mauborgne’s book “Blue Ocean Strategy” light bulbs went off in my head. They NAILED IT. This is a good read and you can get it at Amazon.com. They don’t talk about the photography business, but business in general. But believe me when I say as far as…
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Doing that little extra for a client pays big dividends.
Keith Eatmon is one of my real estate broker clients, who wanted a better head shot for his business image and casual shots as well. We achieved several keepers with the jacket, but when he changed into his normal attire, he came alive. After getting to know Keith after several R/E shoots, I learned that…
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Taking photography to the next level
As a sales tool, I am able to add this URL to email and digital on line forums. https://vimeo.com/215851876
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Continuing with Window Pulls
Practice, Practice, Practice. The photography that separates the run of the mill photos and images from the pros in addition to correct exposure and composition, is the ability to edit wide angle distortion and capturing outside views through the windows. HDR software like Photomatix does not leave much in the way of window views. Most…
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Window Pulls & Flambients
In building my Real Estate Photography business, it is a constant learning process to find better techniques to improve quality and save time. These little tips will also help my portraits if a client is placed in front of glass with a beautiful view. When on location, one does not have a choice of day…
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