For the love of Photography
Here's a great way to build some fast business and income. Hold a Facebook "Cutest (your city's) Baby/Toddler" contest. Contest Post (modify for yourself) Woo Hoo! It's time to start our first annual (your City's) Cutest Baby/Toddler Contest! You bring your Baby/Toddler (age 36 months or less) into our studio (clean, warm, and baby friendly) and we will have a one to Continue Reading
If you can't draw samples from previous shoots, it's time to create some samples. Simply offer a free session or two to some new mom's in exchange for permission to use them in your advertising.
It's time - lets get the promo out
It's a great time to run a special like this. Offer a double session for the price of one. Offer both an in-studio 1 hour Senior session and a 1 hour outdoor session for the price of one. Set a price for the two mini sessions and promote it as $100 off. They have to buy this month, but the shoot can Continue Reading
Design and Print promo Design for Facebook Design for 4x6 printed cards Design for email distribution
It's time to either create new or select existing sample Senior Images. This is a good time to work with the ambassadors you contacted in the first step and shoot their free sessions. By getting a signed model release from them and/or their parents, you can use these images as samples in your promotion. Remember to shoot with three things Continue Reading
Distribute Promo to Facebook Stores Email
Design layouts for Social Media, printed hand out cards and mailers. Get sample images and albums put on your ambassadors phones. Get printed handout material for your ambassadors and to use as package suffers. You can also distribute these through other retail locations that seniors or their parents shop at. Optional Idea: Contact a list broker like American Student Marketing Continue Reading
It's time to get your promo out. Last year's juniors are starting their Senior year and the buying starts now.
Late August is a great time to run a family portrait promotion. The weather is still nice, fall is just around the corner, and people seem to be ready as they deal with back to school events. Time for us to plan a promotion we can run on Facebook, LinkedIn, etc. Perhaps there are some local retail outlets we can Continue Reading