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X-WR-CALDESC:Events for Photography Schoolhouse
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BEGIN:VEVENT
DTSTART;TZID=UTC:20170109T080000
DTEND;TZID=UTC:20170109T170000
DTSTAMP:20260428T152519
CREATED:20151125T025307Z
LAST-MODIFIED:20170115T171308Z
UID:3154-1483948800-1483981200@photographyschoolhouse.com
SUMMARY:Start Winter "Black and White" Sale Distribution and Promo
DESCRIPTION:
URL:https://photographyschoolhouse.com/psh-event/start-winter-black-and-white-sale-distribution-and-promo/
CATEGORIES:Send Promo
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20170106T080000
DTEND;TZID=America/New_York:20170106T170000
DTSTAMP:20260428T152519
CREATED:20170116T161019Z
LAST-MODIFIED:20170116T161034Z
UID:4998-1483689600-1483722000@photographyschoolhouse.com
SUMMARY:Winter Headshot Sale - Shoot some new Samples
DESCRIPTION:If you're new to the business\, get some friends to come in for free headshots. Or\, try a model call on Facebook in any local business\, modelling\, or acting groups. \nTry to shoot three different styles of shots for different headshot markets. \n1) - The business headshot - comfortable\, in charge\, competent\, welcoming \n2) - Acting - For casting directors\, they want straight forward head-shots that shows the true look of the actor \n3) - Modeling - more creative\, much more flexibility. \nCheck out this video to get some idea's
URL:https://photographyschoolhouse.com/psh-event/winter-headshot-sale-shoot-some-new-samples/
CATEGORIES:Create new sample Images
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20170103T080000
DTEND;TZID=America/New_York:20170103T090000
DTSTAMP:20260428T152519
CREATED:20150209T040934Z
LAST-MODIFIED:20160405T142810Z
UID:2468-1483430400-1483434000@photographyschoolhouse.com
SUMMARY:Distribute Valentine Promo
DESCRIPTION:
URL:https://photographyschoolhouse.com/psh-event/distribute-valentine-promo/
CATEGORIES:Send Promo
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20170102T080000
DTEND;TZID=UTC:20170102T170000
DTSTAMP:20260428T152519
CREATED:20151203T005447Z
LAST-MODIFIED:20170115T171412Z
UID:3225-1483344000-1483376400@photographyschoolhouse.com
SUMMARY:Send Super Silly Cyber Sale to Press
DESCRIPTION:Lets get some 4x6 hardcopies and promo design done and ready to go fast.
URL:https://photographyschoolhouse.com/psh-event/send-2016-super-silly-cyber-sale-to-press/
CATEGORIES:Send to Press
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20170101T080000
DTEND;TZID=UTC:20170101T170000
DTSTAMP:20260428T152519
CREATED:20151203T003325Z
LAST-MODIFIED:20161129T134710Z
UID:3220-1483257600-1483290000@photographyschoolhouse.com
SUMMARY:Distribute Wedding Promo
DESCRIPTION:Some wedding shows start right after New Years so it's time we had our material distributed. \nEven if we're not attending a show\, if we get our promo out\, we may scoop up some leads that might otherwise book with a show photographer.
URL:https://photographyschoolhouse.com/psh-event/distribute-wedding-promo/
CATEGORIES:Send Promo
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20161229T080000
DTEND;TZID=America/New_York:20161229T170000
DTSTAMP:20260428T152519
CREATED:20170116T160342Z
LAST-MODIFIED:20170116T160342Z
UID:4995-1482998400-1483030800@photographyschoolhouse.com
SUMMARY:Winter Headshot Sale
DESCRIPTION:This is a promotion you can run several times a year. I normally run it at least 3 times. \n  \nRemember\, headshots are a growing business right now. The demand for quality headshot images for LinkedIN\, business\, acting\, modelling and so on is at an all time high as our society shifts into an all online world. \nSo while this is a good promotion to run at any time of year\, late winter to early spring is a good time to fill in a slow time of year. \nFirst we should plan on who we want to attract. Businesses are always good\, but also consider acting and modelling. \nWith businesses you might want to start with LinkedIN. If you have a LinkedIN account and have made local connections\, it's a good idea to tap right into that market. Send them all individual messages with a promotional offer. \nFor instance\, my standard headshot session is $249. I run a special at $100 off for a limited time. \nYour local Chamber of Commerce is a great place to try as well. If you're not a member\, consider joining. They usually have weekly or monthly meetings and invite members to attend and display. Offer a special for Chamber members. \nYour Facebook page is the most affordable way of getting your word out. If you don't have a large number of likes yet\, then use a promotion to the local community male/female 25-55 and try to find some target parameters that suit the kind of offer you want to make. \nSo let's get planning. \nWho is my target? Business? Modelling? Acting? \nDo I have enough sample images? \nWho am I targeting to? Facebook? Chamber of Commerce? LinkedIN?
URL:https://photographyschoolhouse.com/psh-event/winter-headshot-sale/
CATEGORIES:Initial planning
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