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X-WR-CALNAME:Photography Schoolhouse
X-ORIGINAL-URL:https://photographyschoolhouse.com
X-WR-CALDESC:Events for Photography Schoolhouse
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BEGIN:VTIMEZONE
TZID:UTC
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TZNAME:UTC
DTSTART:20170101T000000
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TZID:America/New_York
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TZNAME:EDT
DTSTART:20160313T070000
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DTSTART:20161106T060000
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DTSTART:20170312T070000
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DTSTART:20171105T060000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20170212T080000
DTEND;TZID=UTC:20170212T090000
DTSTAMP:20260428T170743
CREATED:20150201T230627Z
LAST-MODIFIED:20161129T135449Z
UID:2448-1486886400-1486890000@photographyschoolhouse.com
SUMMARY:Design Pet Days Promo
DESCRIPTION:Fill in the empty times in your calendar with a Pet Days Promotion. \nThis can be surprisingly effective. People love their pets. So take a single weekend and make a go of it. \nPartner with a local SPCA or animal shelter and adjust your sitting fee so part of the fee or a large bag of pet food is part of the sitting fee. Get them to help with the promotion with posters and handouts. \nDesign a 4x6@300dpi handout card for you studio and neighboring pet stores. Take them around and build relationships with the owners. \nAlso have a 72dpi version for you email blast and Facebook posts. \nAs always\, shoot some samples if you don't have any. A few free sessions to friends should do it\, \n  \n 
URL:https://photographyschoolhouse.com/psh-event/design-pet-days-promo/
CATEGORIES:Initial planning
ATTACH;FMTTYPE=image/jpeg:https://photographyschoolhouse.com/wp-content/uploads/2015/02/5912263_s.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20170211T080000
DTEND;TZID=UTC:20170211T090000
DTSTAMP:20260428T170743
CREATED:20150201T205642Z
LAST-MODIFIED:20161129T135412Z
UID:2437-1486800000-1486803600@photographyschoolhouse.com
SUMMARY:Design Fairy Day Promo
DESCRIPTION:This one can take a bit of getting ready\, but it's a tremendously successful and profitable promotion. \nFirst you have to collect the items to build the set. Here are some suppliers you can use. \nGiant Mushroom - New Creation Photo and Denny Mfg. \nRocks\, trees\, etc - Studio Specialties \nCostumes - enchantedfairyware.com \nPlexi-mirror - local glass shop \nIf you're new to this you have to get a set built and get some sample images. \nBut you should start planning a mid April shoot now \nCheck out our Ditto Cam of how to Shoot the Fairy Portrait here \n 
URL:https://photographyschoolhouse.com/psh-event/design-fairy-day-promo/
CATEGORIES:Initial planning
ATTACH;FMTTYPE=image/jpeg:https://photographyschoolhouse.com/wp-content/uploads/2015/02/IMG_2129.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20170210T080000
DTEND;TZID=UTC:20170210T090000
DTSTAMP:20260428T170743
CREATED:20150201T202534Z
LAST-MODIFIED:20161129T135344Z
UID:2433-1486713600-1486717200@photographyschoolhouse.com
SUMMARY:Print Easter Bunny Promo
DESCRIPTION:
URL:https://photographyschoolhouse.com/psh-event/distribute-easter-bunny-promo/
CATEGORIES:Send Promo,Send to Press
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20170209T080000
DTEND;TZID=UTC:20170209T090000
DTSTAMP:20260428T170743
CREATED:20150201T212958Z
LAST-MODIFIED:20161129T135312Z
UID:2442-1486627200-1486630800@photographyschoolhouse.com
SUMMARY:Design Mother's Day Promo
DESCRIPTION:Start designing a Mother's Day Promo \nHelp dads surprise mom on Mothers day with beautiful studio portraits of their children. \nPlan on shoot new material if you don't already have some\, then print up 4x6 cards for distribution through you studio and other vendors. \nUse the same design at 72 dpi for an email blast\, and again for your Facebook postings.
URL:https://photographyschoolhouse.com/psh-event/design-mothers-day-promo/
CATEGORIES:Initial planning
ATTACH;FMTTYPE=image/jpeg:https://photographyschoolhouse.com/wp-content/uploads/2015/02/8941801_s.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20170209T080000
DTEND;TZID=UTC:20170209T090000
DTSTAMP:20260428T170743
CREATED:20150201T014650Z
LAST-MODIFIED:20161129T135529Z
UID:2427-1486627200-1486630800@photographyschoolhouse.com
SUMMARY:Shoot or Select new wedding images
DESCRIPTION:
URL:https://photographyschoolhouse.com/psh-event/shoot-new-wedding-images/
CATEGORIES:Create new sample Images
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20170203T080000
DTEND;TZID=UTC:20170203T090000
DTSTAMP:20260428T170743
CREATED:20150201T201304Z
LAST-MODIFIED:20161129T135108Z
UID:2429-1486108800-1486112400@photographyschoolhouse.com
SUMMARY:Plan Easter Bunny Promo
DESCRIPTION:Fill up your March shooting schedule with this unique Easter promotion. \nPlan a simple high key set with Easter related props like painted eggs\, baskets\, white wicker benches for children and so on. Rent or borrow two live bunnys  from a pet supply store complete with cage\, food\, litter etc. \nPlan on shooting March 7-21\, 2015 for deliver late March and early April. \nPrepare 4x6 @300 dpi promo that can be printed easily at your lab (or for cheap at Costco) for hand out at your studio and other locations. \nSame layout for @72 dpi for email blast to your list and again for Facebook Posting.
URL:https://photographyschoolhouse.com/psh-event/plan-easter-bunny-promo/
CATEGORIES:Initial planning
ATTACH;FMTTYPE=image/jpeg:https://photographyschoolhouse.com/wp-content/uploads/2015/02/9191543_s.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20170201T080000
DTEND;TZID=UTC:20170201T090000
DTSTAMP:20260428T170743
CREATED:20150201T014154Z
LAST-MODIFIED:20161129T135027Z
UID:2424-1485936000-1485939600@photographyschoolhouse.com
SUMMARY:Design Wedding Promo Plan
DESCRIPTION:Design and plan a Wedding promotion that will be launched in April to book weddings for  the fall of this year. \nMost communities hold major wedding shows in January so you've either just finished those or you missed them. \nMany areas also have smaller shows anywhere from June to September\, so it's time to get ready for those. \nIf you're new to this\, you first need sample images\, so it's time to get shooting with models\, friends whatever you can find. \nIf you've done this for a while now\, it's a good time for a re-fresh. New images\, new samples and so on. \nYou'll need large sample display prints\, sample albums\, price lists\, hand out material\, Facebook cards\, eMail blast images and so on.
URL:https://photographyschoolhouse.com/psh-event/design-wedding-plan/
CATEGORIES:Initial planning
ATTACH;FMTTYPE=image/jpeg:https://photographyschoolhouse.com/wp-content/uploads/2014/01/Start-pro-weddings-part-two.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20170119T080000
DTEND;TZID=America/New_York:20170119T170000
DTSTAMP:20260428T170743
CREATED:20170116T161633Z
LAST-MODIFIED:20170116T161633Z
UID:5003-1484812800-1484845200@photographyschoolhouse.com
SUMMARY:Winter Headshot Sale - Let's get the word out.
DESCRIPTION:Post this ad to all your social media pages\, as well as cross posting in into appropriate FB groups in your local area. \nGet the promo cards out to your affiliate stores.
URL:https://photographyschoolhouse.com/psh-event/winter-headshot-sale-lets-get-the-word-out/
CATEGORIES:Send Promo
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20170117T080000
DTEND;TZID=UTC:20170117T170000
DTSTAMP:20260428T170743
CREATED:20151203T005558Z
LAST-MODIFIED:20170115T171455Z
UID:3226-1484640000-1484672400@photographyschoolhouse.com
SUMMARY:Distribute Super Silly Cyber Sale
DESCRIPTION:Let's get the message out. Distribute hard copies\, and post social media
URL:https://photographyschoolhouse.com/psh-event/distribute-2016-super-silly-cyber-sale/
CATEGORIES:Send Promo
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20170111T080000
DTEND;TZID=America/New_York:20170111T170000
DTSTAMP:20260428T170743
CREATED:20170116T161402Z
LAST-MODIFIED:20170116T161419Z
UID:5001-1484121600-1484154000@photographyschoolhouse.com
SUMMARY:Winter Headshot Sale - Send to press
DESCRIPTION:It's time to get some materials designed and maybe printed as well. \nThe first promotional art we need is something to use on Facebook\, Instagram\, Linkedin\, or Twitter. \nBut why not make it dual purpose? Design the add around 4x6 @ 300 dpi then prints some 4x6 hardcopies to distribute with all outgoing orders\, and any affiliate companies we work with.
URL:https://photographyschoolhouse.com/psh-event/winter-headshot-sale-send-to-press/
CATEGORIES:Send to Press
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20170109T080000
DTEND;TZID=UTC:20170109T170000
DTSTAMP:20260428T170743
CREATED:20151125T025307Z
LAST-MODIFIED:20170115T171308Z
UID:3154-1483948800-1483981200@photographyschoolhouse.com
SUMMARY:Start Winter "Black and White" Sale Distribution and Promo
DESCRIPTION:
URL:https://photographyschoolhouse.com/psh-event/start-winter-black-and-white-sale-distribution-and-promo/
CATEGORIES:Send Promo
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20170106T080000
DTEND;TZID=America/New_York:20170106T170000
DTSTAMP:20260428T170743
CREATED:20170116T161019Z
LAST-MODIFIED:20170116T161034Z
UID:4998-1483689600-1483722000@photographyschoolhouse.com
SUMMARY:Winter Headshot Sale - Shoot some new Samples
DESCRIPTION:If you're new to the business\, get some friends to come in for free headshots. Or\, try a model call on Facebook in any local business\, modelling\, or acting groups. \nTry to shoot three different styles of shots for different headshot markets. \n1) - The business headshot - comfortable\, in charge\, competent\, welcoming \n2) - Acting - For casting directors\, they want straight forward head-shots that shows the true look of the actor \n3) - Modeling - more creative\, much more flexibility. \nCheck out this video to get some idea's
URL:https://photographyschoolhouse.com/psh-event/winter-headshot-sale-shoot-some-new-samples/
CATEGORIES:Create new sample Images
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20170103T080000
DTEND;TZID=America/New_York:20170103T090000
DTSTAMP:20260428T170743
CREATED:20150209T040934Z
LAST-MODIFIED:20160405T142810Z
UID:2468-1483430400-1483434000@photographyschoolhouse.com
SUMMARY:Distribute Valentine Promo
DESCRIPTION:
URL:https://photographyschoolhouse.com/psh-event/distribute-valentine-promo/
CATEGORIES:Send Promo
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20170102T080000
DTEND;TZID=UTC:20170102T170000
DTSTAMP:20260428T170743
CREATED:20151203T005447Z
LAST-MODIFIED:20170115T171412Z
UID:3225-1483344000-1483376400@photographyschoolhouse.com
SUMMARY:Send Super Silly Cyber Sale to Press
DESCRIPTION:Lets get some 4x6 hardcopies and promo design done and ready to go fast.
URL:https://photographyschoolhouse.com/psh-event/send-2016-super-silly-cyber-sale-to-press/
CATEGORIES:Send to Press
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20170101T080000
DTEND;TZID=UTC:20170101T170000
DTSTAMP:20260428T170743
CREATED:20151203T003325Z
LAST-MODIFIED:20161129T134710Z
UID:3220-1483257600-1483290000@photographyschoolhouse.com
SUMMARY:Distribute Wedding Promo
DESCRIPTION:Some wedding shows start right after New Years so it's time we had our material distributed. \nEven if we're not attending a show\, if we get our promo out\, we may scoop up some leads that might otherwise book with a show photographer.
URL:https://photographyschoolhouse.com/psh-event/distribute-wedding-promo/
CATEGORIES:Send Promo
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20161229T080000
DTEND;TZID=America/New_York:20161229T170000
DTSTAMP:20260428T170743
CREATED:20170116T160342Z
LAST-MODIFIED:20170116T160342Z
UID:4995-1482998400-1483030800@photographyschoolhouse.com
SUMMARY:Winter Headshot Sale
DESCRIPTION:This is a promotion you can run several times a year. I normally run it at least 3 times. \n  \nRemember\, headshots are a growing business right now. The demand for quality headshot images for LinkedIN\, business\, acting\, modelling and so on is at an all time high as our society shifts into an all online world. \nSo while this is a good promotion to run at any time of year\, late winter to early spring is a good time to fill in a slow time of year. \nFirst we should plan on who we want to attract. Businesses are always good\, but also consider acting and modelling. \nWith businesses you might want to start with LinkedIN. If you have a LinkedIN account and have made local connections\, it's a good idea to tap right into that market. Send them all individual messages with a promotional offer. \nFor instance\, my standard headshot session is $249. I run a special at $100 off for a limited time. \nYour local Chamber of Commerce is a great place to try as well. If you're not a member\, consider joining. They usually have weekly or monthly meetings and invite members to attend and display. Offer a special for Chamber members. \nYour Facebook page is the most affordable way of getting your word out. If you don't have a large number of likes yet\, then use a promotion to the local community male/female 25-55 and try to find some target parameters that suit the kind of offer you want to make. \nSo let's get planning. \nWho is my target? Business? Modelling? Acting? \nDo I have enough sample images? \nWho am I targeting to? Facebook? Chamber of Commerce? LinkedIN?
URL:https://photographyschoolhouse.com/psh-event/winter-headshot-sale/
CATEGORIES:Initial planning
ATTACH;FMTTYPE=image/jpeg:https://photographyschoolhouse.com/wp-content/uploads/2017/01/29864208_s-1.jpg
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