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X-WR-CALDESC:Events for Photography Schoolhouse
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DTSTART;TZID=UTC:20171012T080000
DTEND;TZID=UTC:20171012T170000
DTSTAMP:20260427T153444
CREATED:20151013T235527Z
LAST-MODIFIED:20161209T190029Z
UID:2845-1507795200-1507827600@photographyschoolhouse.com
SUMMARY:Start Planning Santa's Workshop Promo
DESCRIPTION:Fill up your November shooting schedule with this unique Holiday promotion. \nPlan a simple set with holiday related props like small trees\, wrapped gifts\, baskets\, white wicker benches for children and so on. Hire a local individual to play Santa Claus. You will probably need to advertise for this\, but most will already have their own outfits\, and beards. Perhaps a relative can play the part. \nPlan on offering this on one weekend only. Take appointments an hour apart. Some photographers have tried to do 1/2 hour appointments\, however don't underestimate the amount of work these sessions will be. If you get a group of 3 kids you've got your work cut out for you. \nPlan on shooting early November for deliver late November or early December in time for people to mail holiday cards. \nPrepare 4x6 @300 dpi promo that can be printed easily at your lab (or for cheap at Costco) for hand out at your studio and other locations. \nSame layout for @72 dpi for email blast to your list and again for Facebook Posting. \nIf you don't have your own images to start\, purchase some stock images that communicate the idea\, without promising a set or image you can't deliver.
URL:https://photographyschoolhouse.com/psh-event/start-planning-santas-workshop-promo/
CATEGORIES:Initial planning
ATTACH;FMTTYPE=image/jpeg:https://photographyschoolhouse.com/wp-content/uploads/2015/10/16866131_m-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20171020T080000
DTEND;TZID=UTC:20171020T170000
DTSTAMP:20260427T153444
CREATED:20151125T014846Z
LAST-MODIFIED:20161209T190139Z
UID:3145-1508486400-1508518800@photographyschoolhouse.com
SUMMARY:Plan "Santa Baby" Boudoir Promo
DESCRIPTION:After Halloween is over\, it's time to get promoting our Boudoir Holiday specials. So we introduce the highly salable "Santa Baby" Promotion. \nThis is one of out top three boudoir promotions and really brings in the customers. \nThere's two ways to go with this. You can build a holiday set and offer a mini-session special\, or just offer your regular boudoir session at a special price. Personally\, I prefer the later. \nWe need to start shooting this in November\, so there's no time to lose. We need to design\, shoot samples\, get promo out and get shooting ASAP. For us\, we offer albums that can take up to three weeks to get produced so to make a Christmas or Holiday delivery we have to hustle. \nWe call the promotion "Santa Baby" \, and the slogan we use is "For the Sexiest Gift under the Tree". we obviously need images that will support that message. \nDoes the session have to include holiday items? Should the customer be dressed in something Santa? It's an option\, but I don't think it's strictly necessary. \nSo lets get planning so we can shoot samples asap. \n 
URL:https://photographyschoolhouse.com/psh-event/plan-santa-baby-boudoir-promo/
CATEGORIES:Initial planning
ATTACH;FMTTYPE=image/jpeg:https://photographyschoolhouse.com/wp-content/uploads/2015/11/santa-baby-boudoir-photography-sale-2.jpg
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